Sunsilk x BUS
Challenge
How to excite Thai consumers with Sunsilk Diamond Shine platform and make the most out of the new brand presenter BUS.
Execution
BUS x SUNSILK
An online – offline – onground campaign executed on multiple platform to drive awareness and engagement.
We developed a unique must have item that immediately became a huge hit: BUSxSUNSILK hairclips.
Action
Huge visibility on TikTok and X where hashtag trended for days.
Massive request for the merchandise with number of people trading it online.
We create campaigns that connect people with brands in fun and
exciting ways online, offline, and on ground.